// RESOURCES

A resource library for narrative change

Below is a curated collection of guides, worksheets, webinars and trainings offered as a resource for the field of narrative change practitioners. While Narrative Initiative created some of these resources, others are generated by our partners. If you’re new to the idea of narrative change, check out our where to start section below. This collection is evolving and we will add to it as we are able.

 

 

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Featured Resources

Beyond Neoliberalism: A Narrative Approach

Neoliberalism’s narrative power is undeniable. What narrative strategies can support the emergence of a new economic system that centers justice and equity? This report begins to answer that question.

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Toward New Gravity

As a new organization devoted to connecting and supporting the emergent field of narrative change, we interviewed more than 100 thought leaders in the field. This report captures some of what we learned.

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Building Narrative Infrastructure in Minnesota

A report on Narrative Initiative’s state strategy to support emergent narrative change infrastructure from 2017-2019 in Minnesota. The report includes details on our theory of change, interventions, impact, and learning as well as recommendations for practitioners and funders.

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Where to Start

Toward New Gravity

As a new organization devoted to connecting and supporting the emergent field of narrative change, we interviewed more than 100 thought leaders in the field. This report captures some of what we learned.

Developing Your Organizational Voice Worksheet

The Developing Your Organizational Voice worksheet helps organizations record the voice and values of members, supporters and the communities in which they are rooted.

Who-What-How Narrative Strategy for Issue Campaigns

Use this worksheet to help ensure that issue campaigns have a strategic, nimble, long-term vision (and a plan to accompany the vision). This helps integrate communications and organizing to support long-term narrative strategies.

Resource Library

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Neoliberalism's narrative power is undeniable. What narrative strategies can support the emergence of a new economic system that centers justice and equity? This report begins to answer that question.
This training offers a strategic communications framework for advancing narrative strategy when rapid response is required.
The Developing Your Organizational Voice worksheet helps organizations record the voice and values of members, supporters and the communities in which they are rooted.
Use this worksheet to help ensure that issue campaigns have a strategic, nimble, long-term vision (and a plan to accompany the vision). This helps integrate communications and organizing to support long-term narrative strategies.
As a new organization devoted to connecting and supporting the emergent field of narrative change, we interviewed more than 100 thought leaders in the field. This report captures some of what we learned.
A report on Narrative Initiative's state strategy to support emergent narrative change infrastructure from 2017-2019 in Minnesota. The report includes details on our theory of change, interventions, impact, and learning as well as recommendations for practitioners and funders.
Strong press advisories and releases can help you move your narrative in the media. This how-to guide provides best practices by walking you through a real-life example that generated positive press coverage and advanced a values-based narrative through earned media.
A guide to creating a Digital Action Packet that invites members of your organization or allied groups to elevate your narrative and spark online conversation.
This worksheet provides a strategic communications framework for advancing narrative strategy in the face of a crisis or other breaking news development.

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Unless otherwise specified, all resources created by Narrative Initiative are licensed under Creative Commons Attribution 4.0 International. For resources not created by Narrative Initiative, please refer to the author's use preferences.

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Unless otherwise specified, all resources created by Narrative Initiative are licensed under Creative Commons Attribution 4.0 International. For resources not created by Narrative Initiative, please refer to the author's use preferences.