// RESOURCES

A resource library for narrative change

Below is a curated collection of guides, worksheets, webinars and trainings offered as a resource for the field of narrative change practitioners. While Narrative Initiative created some of these resources, others are generated by our partners. If you’re new to the idea of narrative change, check out our where to start section below. This collection is evolving and we will add to it as we are able.

We also regularly share resources via our e-newsletter. View the archive here.

 

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Featured Resources

Four Baskets Field Guide For Narrative Change Practice

How do we conduct effective narrative change efforts? The Four Baskets Framework lays out four essential elements of successful narrative strategies.

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Beyond Neoliberalism: A Narrative Approach

Neoliberalism’s narrative power is undeniable. What narrative strategies can support the emergence of a new economic system that centers justice and equity? This report begins to answer that question.

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Building Narrative Infrastructure in Minnesota

A report on Narrative Initiative’s state strategy to support emergent narrative change infrastructure in Minnesota that includes what we learned as well as recommendations for practitioners and funders.

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Where to Start

Toward New Gravity

As a new organization devoted to connecting and supporting the emergent field of narrative change, we interviewed more than 100 thought leaders in the field. This report captures some of what we learned.

Developing Your Organizational Voice Worksheet

The Developing Your Organizational Voice worksheet helps organizations record the voice and values of members, supporters and the communities in which they are rooted.

Who-What-How: Narrative Strategy for Issue Campaigns

Use this worksheet to help ensure that issue campaigns have a strategic, nimble, long-term vision (and a plan to accompany the vision). This helps integrate communications and organizing to support long-term narrative strategies.

Resource Library

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How should advocates for justice and equity talk about race? In this memo, Our Story's Richard Kirsch provides message guidance for engaging three different kinds of racism.
New technologies offer powerful tools for those who wish to maintain or shift narratives, for better or worse. These case studies spotlight how six organizations are building or using technology to foster equity and justice.
What research methodologies are currently being used by narrative change practitioners? How could we work together to strengthen our approach to research and empirically grounded practice? Watch this webinar for key insights based on our narrative change research field survey.
The narrative change field is informed by an array of multidisciplinary approaches to craft narratives, test messages, landscape the narrative environment, and measure narrative change efforts. Our field guide presents a map to a number of traditional and emergent research practices in this space.
How can we create strong coalitions and local ecosystems to change the narrative? Dave Mann from Grassroots Policy Project offers insights based on his experience with groups in Minnesota over the last 16 years.
How can organizations undertake a member-driven process to craft new narratives? This case study from Grassroots Policy Project looks at the process they led with Land Stewardship Project in Minnesota.
The four baskets framework is designed to help practitioners consider different elements of a successful narrative change effort. This self-assessment can be used to reflect on work you've already got under way or to start planning a new project.
How do we conduct effective narrative change efforts? The Four Baskets Framework lays out four essential elements of successful narrative strategies.
Today's narrative landscape is shaped in large part by conversations happening on social media. This training offers tips for using Twitter and Facebook to effectively move your narrative on social media.
El poder de gobernar permite a lideres o movimientos sostener cambio. ¿Pero que es el poder de gobernar? Este diagrama destaca tres aspectos del poder que organizaciones deberían considerar para diseñar estrategias de construcción de poder.

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Unless otherwise specified, all resources created by Narrative Initiative are licensed under Creative Commons Attribution 4.0 International. For resources not created by Narrative Initiative, please refer to the author's use preferences.

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Unless otherwise specified, all resources created by Narrative Initiative are licensed under Creative Commons Attribution 4.0 International. For resources not created by Narrative Initiative, please refer to the author's use preferences.