// Resource

Police Reform: A podcast from Brave New Words

Advocates in Washington state, confronting one of the most permissive standards for justifiable use of deadly force in the country, brought police reform to the ballot and won. This episode of Brave New Words explore the strategies behind their unorthodox coalition and how leaning into race, in defiance of conventional wisdom, proved pivotal to persuasion and mobilization.

Learn how the De-Escalate Washington coalition convinced voters of the need to hold officers to account for fatally shooting the unarmed while similar efforts in other – even very progressive – places have failed to garner majorities or even make it to the ballot.

The podcast also explores how the coalition spoke openly about race, centered those most affected by police violence, and inoculated against the all-too-predictable scare tactics of their opposition.

Brave New Words takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories. From electing the dynamic Jacinda Ardern Prime Minister of New Zealand, to repealing a national ban on abortion in Ireland, to beating back right-wing race baiting in Minnesota, Anat and her guests explore what made it possible to engage the base, persuade the middle, send the naysayers packing, and win.

Learn more, listen and subscribe at BraveNewWordsPod.com.

 

Resource Metadata

Collections

  • Creating Narrative
  • Deploying Narrative

Type

  • Case Study

Topics

Produced by

  • Brave New Words

Related Resources

Access to Medicines: A podcast from Brave New Words

Access to Medicines examines how audacious organizing and morally-centered messaging helped fight the HIV/AIDs epidemic and can help fight pharma now.

Topics: , , , , , ,

Greater than Fear: A podcast from Brave New Words

How a coalition of Minnesota grassroots and labor groups used research to create a narrative that speaks to race and class concerns.

Topics: , , , , , , ,

Let’s Do This: A podcast from Brave New Words

Go behind the scenes with Anat Shenker-Osorio to understand how Jacinda Ardern defied certain conventions to deliver an unexpected win.

Topics: , , , , , ,

People Seeking Asylum: A podcast from Brave New Words

People seeking asylum unpacks how human rights advocates applied research findings to swing public opinion and win campaigns against offshore detention.

Topics: , , , , ,

Together for Yes: A podcast from Brave New Words

Explore how the Together For Yes coalition broached an untouchable topic by listening closely to their audiences and rewriting how we talk about abortion.

Topics: , , , , , ,

Share this Resource

Big ideas in your inbox