This worksheet is a tool to help you identify messages for your op-ed that support your long term narrative goals. It is meant to be a guide; feel free to adapt. We have provided an example to illustrate how to use this guide.

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El poder de gobernar permite a lideres o movimientos sostener cambio. ¿Pero que es el poder de gobernar? Este diagrama destaca tres aspectos del poder que organizaciones deberían considerar para diseñar estrategias de construcción de poder.

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Governing power allows leaders or a movement to sustain change. But what is governing power? This diagram outlines three aspects of power for organizations to consider as they develop power-building strategies.

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