// Category: Resources
Who are you talking to? The audience of an op-ed
Audience identification and communication are essential to narrative change projects. Here we dig into finding and reaching an audience for op-eds.
Narrative and COVID-19: Resources and reading lists
The Coronavirus pandemic is shaping (and being shaped by) narratives. These articles, essays, ideas and research offer guidance and insights into narrative change strategy in the context of COVID-19.
Neoliberalism is dying. What narratives can replace it?
Dominant for 40+ years, neoliberalism is dying. “Beyond Neoliberalism: A Narrative Approach” explores the narrative strategies that advance a more equal and just political economy.
What We Learned in Minnesota
Read the Full Report: Building Narrative Infrastructure in Minnesota, August 2019
Narrative Change: A Working Definition (and Some Related Terms)
Narrative Initiative has been gathering up different ways people talk about narrative change, how it’s structured, and how it moves in the world. As our staff engage partners and practitioners, we’ve found it helpful to highlight existing terms in use and offer shared terminology where we identify gaps.
Toward New Gravity Today
Recapping, and reflecting on, what over 100 changemakers told us about narrative change. The human impulse–no, necessity–to make sense of the world, to justify values and bolster beliefs, is innate and immutable. Two years ago, the Narrative Initiative (NI) team interviewed over 100 people working in and around narrative change. We spoke to campaigners and…
Rural Pre-conference at 22nd Century Initiative in Minneapolis
In organizing, many progressives fall into traps that cast rural Americans as antagonists to progress writ large. This erases both rural people who are working towards racial, gender, economic, and migrant justice and the particular concerns, realities, and assets of rural communities. At our best, our many movements have shown that we can coalesce around…