// Tag: Word Force
Messaging vs. Narrative
A guide to the differences between messaging and narrative and how to incorporate both into successful op-ed projects. Download the messaging worksheet, too.
Pitch Perfect: How to place your op-ed and get it published
A guide to hook, book, cook and developing an op-ed pitch that’s clear, concise and helps you get your op-ed used by editors.
The Argument: How an op-ed can shift the narrative
An op-ed case study that shows the why, when and how of turning a story into an argument that successfully advocates for change.