Making equity and social justice
Narrative Initiative catalyzes durable narrative change in order to make equity and social justice common sense.
We make connections between people and organizations, amplify the best tools and methodologies from an emerging field, and activate new collaborations that lead to greater alignment.
What we do:
Build network infrastructure
We make connections between people and organizations working across narrative change disciplines. This network, spanning issues and geographies, provides infrastructure for an emerging field and creates space for collaboration.
Improve narrative change practice
We amplify useful tools and methodologies from the narrative change field, making promising interventions visible to a larger group of practitioners and building skills across disciplines.
Catalyze alignment in the field
We organize strategy labs, conduct landscape assessments, and explore opportunities for greater alignment among organizations, sectors and movements in order to advance deep narrative shifts.
The Narrative Initiative shouldn’t create the narratives, it should create the conditions for new narratives to emerge.
The latest // Blog
Orienting Together: Mapping your Narrative Landscape
Imagine your roommate asks you to plan a road trip. Logically, you ask them where…
Rural Pre-conference at 22nd Century Initiative in Minneapolis
In organizing, many progressives fall into traps that cast rural Americans as antagonists to progress…
Learn with us // Resources
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We agree, the term “narrative” is tossed around a lot.
Ecosystem for a New American Narrative
The field of documentary impact has officially entered its maturation phase. For over two decades, the documentary film sector has developed tools and methodologies – even professional strategists – in an effort to maximize the impact of powerful nonfiction work. Though relegated to a corner of the broader field of cultural strategy, the practice of…