// RESOURCES

A resource library for narrative change

Below is a curated collection of guides, worksheets, webinars and trainings offered as a resource for the field of narrative change practitioners. While Narrative Initiative created some of these resources, others are generated by our partners. If you’re new to the idea of narrative change, check out our where to start section below. This collection is evolving and we will add to it as we are able.

We also regularly share resources via our e-newsletter. View the archive here.

 

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Featured Resources

Worksheet

Audience Identification Worksheet

Use this worksheet to help you identify and reach the right audience for narrative change projects like op-eds, social media campaigns and more.

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Guide

Four Baskets Field Guide For Narrative Change Practice

How do we conduct effective narrative change efforts? The Four Baskets Framework lays out four essential elements of successful narrative strategies.

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Training

Daylong Training: Using Narrative to Build Our Power

This Daylong Training curriculum focuses on building narrative power, weaving narrative strategies into campaign and coalitional work, and integrating organizing and strategic communications.

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Where to Start

Report

Toward New Gravity

As a new organization devoted to connecting and supporting the emergent field of narrative change, we interviewed more than 100 thought leaders in the field. This report captures some of what we learned.

Worksheet

Developing Your Organizational Voice Worksheet

The Developing Your Organizational Voice worksheet helps organizations record the voice and values of members, supporters and the communities in which they are rooted.

Worksheet

Who-What-How: Narrative Strategy for Issue Campaigns

Use this worksheet to help ensure that issue campaigns have a strategic, nimble, long-term vision (and a plan to accompany the vision). This helps integrate communications and organizing to support long-term narrative strategies.

Resource Library

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Case Study

At the Intersection of Power and Hope: Narrative Change In Minnesota

How can we create strong coalitions and local ecosystems to change the narrative? Dave Mann from Grassroots Policy Project offers insights based on his experience with groups in Minnesota over the last 16 years.
Case Study

A Narrative of Rural Abundance: A Case Study of Land Stewardship Project’s Narrative Strategy

How can organizations undertake a member-driven process to craft new narratives? This case study from Grassroots Policy Project looks at the process they led with Land Stewardship Project in Minnesota.
Worksheet

Four Baskets Self Assessment

The four baskets framework is designed to help practitioners consider different elements of a successful narrative change effort. This self-assessment can be used to reflect on work you've already got under way or to start planning a new project.
Guide

Four Baskets Field Guide For Narrative Change Practice

How do we conduct effective narrative change efforts? The Four Baskets Framework lays out four essential elements of successful narrative strategies.
Training

Using Social Media for Narrative Change

Today's narrative landscape is shaped in large part by conversations happening on social media. This training offers tips for using Twitter and Facebook to effectively move your narrative on social media.
Guide

Dimensiones del poder de gobernar

El poder de gobernar permite a lideres o movimientos sostener cambio. ¿Pero que es el poder de gobernar? Este diagrama destaca tres aspectos del poder que organizaciones deberían considerar para diseñar estrategias de construcción de poder.
Training

Taller de un día: usar narrativas para construir nuestro poder

El currículo de este taller se enfoca en formar poder narrativo, combinando estrategias de narrativa con trabajo de coalición y de campaña, e integrando trabajo organizativo y comunicaciones estratégicas.
Training

Daylong Training: Using Narrative to Build Our Power

This Daylong Training curriculum focuses on building narrative power, weaving narrative strategies into campaign and coalitional work, and integrating organizing and strategic communications.
Guide

Desarrollo de comunicaciones integradas y estrategicas

Esta guía de dos paginas les puede servir para entender mejor como desarrollar e implementar su trabajo de comunicaciones estragica.
Worksheet

Organizarse con base en sus valores

Esta guía proporciona un modelo alternativo que nos requiere anclar nuestro trabajo de movilización en nuestras valores y aspiraciones colectivas.

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Unless otherwise specified, all resources created by Narrative Initiative are licensed under Creative Commons Attribution 4.0 International. For resources not created by Narrative Initiative, please refer to the author's use preferences.

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Unless otherwise specified, all resources created by Narrative Initiative are licensed under Creative Commons Attribution 4.0 International. For resources not created by Narrative Initiative, please refer to the author's use preferences.