Jul 27, 20222 min readFrameworksMessaging vs. NarrativeWhat is the difference between narrative and messaging and how does that impact the way you plan and write your op-ed? One of the main...
May 5, 20224 min readCase StudiesPitch Perfect: How to place your op-ed and get it publishedTo harness narrative power to activate change you must have an argument to make and an audience to whom you can make it. Once you have...
Feb 7, 20225 min readCase StudiesThe Argument: How an op-ed can shift the narrativeAn op-ed case study showing the why, when and how of turning a story into an argument that successfully advocates for change. “Get down...